Hey, Pragati here
I am AI Product & Brand Identity Designer
I am AI Product & Brand Identity Designer
I am AI Product & Brand Identity Designer
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Featured
Featured
FEATURED FOR WRITING ON BRANDING AND ADVERTISING.
FEATURED FOR WRITING ON BRANDING AND ADVERTISING.

This article discusses how simplicity in design is becoming essential in modern advertising. As trends evolve, brands are moving away from clutter and focusing on clarity, emotion, and meaningful connections with people.
This article discusses how simplicity in design is becoming essential in modern advertising. As trends evolve, brands are moving away from clutter and focusing on clarity, emotion, and meaningful connections with people.
SELECTED
WORK
SELECTED
WORK
SELECTED
WORK
A selection of projects where design meets strategy, clarity, and functionality.


Appolo packaging
[2026]
TURNING COMPLEX AI CAPABILITIES INTO CLEAR PRODUCT EXPERIENCES. THROUGH STRUCTURED INTERACTIONS AND AI RESPONSES.
TURNING COMPLEX AI CAPABILITIES INTO CLEAR PRODUCT EXPERIENCES. THROUGH STRUCTURED INTERACTIONS AND AI RESPONSES.
Core Expertise
Product Thinking • Interaction Design • AI Interaction Design • Product Workflows • Information Architecture • Design Systems • Product Strategy • Usability Testing
Design Process
Problem Framing Product Structure Interaction Design Rapid Iteration Usability Validation
Tools & Platforms
Figma Framer Notion Jira Adobe Suit AI Tools & Platforms
DESIGN
DIARIES
From sketch to final product, there are hidden
stories which are behind the designs.

Judging Design Talent at Shinde School
APPROCH
I enjoy experimenting with emerging technology in design.
Core Expertise
Product Thinking • Interaction Design • AI Interaction Design • Product Workflows • Information Architecture • Design Systems • Product Strategy • Usability Testing
Tools & Platforms
Figma Framer Notion Jira Adobe Suit AI Tools & Platforms
Design Process
Problem Framing Product Structure Interaction Design Rapid Iteration Usability Validation






